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Inclusive journeys: Promoting diversity and accessibility in travel

Tuesday, 5 March | 16:00 – 16:30 CET | WYSE workshop area, Hall 4.1, Stand 100

Speaker:

Rita Varga

RaizUp

Join us for a dynamic exploration of how to foster inclusivity and accessibility within the travel industry, and why this is relevant for the youth travel demographic. In this session, we’ll delve into strategies for creating welcoming experiences for travellers from underrepresented communities, ranging from LGBTQ+ groups or folks with disabilities.

Learn best practices for designing inclusive travel offerings, breaking down barriers to participation, and ensuring equitable access to travel opportunities. Additionally, discover how to empower underrepresented voices in the travel narrative, examining representation in media, marketing, and storytelling.

Gain insights into amplifying diverse perspectives, challenging stereotypes, and crafting authentic, inclusive narratives that reflect the rich tapestry of travelers’ experiences. Take away actionable insights to enhance your business and contribute to a more inclusive global travel community.

Rita Varga

Rita Varga

CEO

RaizUp
Rita is the CEO of RaizUp, a non-profit organisation and consultancy that aims to scale diverse teams globally in the travel and hospitality industry. She is also a business development consultant for the travel and tech industry,certified Intercultural Trainer, facilitating programmes and workshops that challenge the status quo, and promote equity and inclusion in the workplace, and beyond.
With 20 years+ of experience in sales and account management roles in various travel technology companies, such as D-EDGE, Infor, and Availpro, Rita has a deep understanding of the market’s needs, trends, skills, and competencies required to succeed in this dynamic and competitive sector.
She is also a founding team member of HERA by Hotel ResBot, an AI-powered email reservation assistant for hotels.